The German Franchise Association recently initiated a research about franchisors company goals. The ranking scale is thereby led by the topics “... increasing expansion” and "... showing more commitment to the existing franchise network“. And that’s the point: In order to obtain permanent success, an ongoing support of your franchisees is inevitable!
We as BEST BRAND are available as an interface in the sense of an "external department": Acting as a linking part to your headquarters, as a motivator, for training purposes and for marketing support.
One thing is clear: The expectations of franchisees are always quite high - we support national and international franchisor to fill these expectations with life positively!