Potential franchisees are initially prospects that can be divided into three categories: Enthusiasts, sceptics and disoriented ones.
The unique BB-Evaluation principle provides clear facts. Imagine this tool as a special type of assessment center, which makes an unerring selection possible.
Some enthusiasts then turn out to be "only enthusiastic, but nothing more", some sceptics become fans and some of the disoriented ones suddenly know exactly what they want. For you as a franchisor the advantages of the BB-Evaluation principle are obvious: We get facts about your future franchisees, with which you will share a long common way after having signed the contract.